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Episode 10: How Purpose accelerates mergers.

The success of a merger is totally dependant on the successful integration of the two company cultures. This alone can decelerate or sabotage a merger, pushing out its benefits many years beyond expectations. Episode 10 of the Purpose Project describes how a newly defined Purpose that resonates emotionally with both cultures will accelerate both their integration and the benefits of the merger

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I have a big ask! If you watch the video, I would be grateful if you:

- Rate it and leave a comment

- Subscribe to my Youtube channel and watch the other episodes

- Share it with anyone you think might find it of value

#strategy #culture #sales #purpose #purposedriven #retentionon

 

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Episode 9: The path to purpose-driven.
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Episode 11: How Purpose creates buy-in for your strategy.
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